Vice President, Shri Hamid Ansari, while an event to mark the release of two books on PM Narendra Modi said that Mann Ki Baat was an ingenious and influential communication platform created by the Prime Minister Narendra Modi. He added, "It takes a traditional medium like the radio and marries it to the entire spectrum of communication technologies available — from television to the internet, from social media to mobile telephony."
The Vice President said, "Mann Ki Baat has become an important element of the Prime Minister’s direct-to-people communication strategy, encompassing social media platforms like Twitter, the government’s citizen engagement platform, mygov.in, and his personal App.