Latest advertisement by Gujarat BJP “Ekmat Gujarat, Bane BhaJap Sarkar” (Gujarat is unanimous, let there be a BJP Government) takes Internet and radio by storm!

Video showcases leadership and visionary vacuum among the Gujarat Congress

“Ekmat Gujarat, Bane BhaJap Sarkar” (Gujarat is unanimous, let there be a BJP Government) - this new advertisement by the Gujarat BJP that wonderfully showcases the leadership and visionary vacuum in the Gujarat Congress has taken the Internet and TV channels by storm.

A welcome break from the cliché political ads with mundane allegations and negativity, this advertisement combines a very serious message with a tinge of humour and subtlety to convey its point.

A Completely Accurate Depiction

The advertisement hits the nail on the head when it comes to depicting the leadership situation in Gujarat. On one hand the BJP has been blessed by a strong leader, backed by a competent team and the backbone of the party- its workers while on the other hand the Gujarat Congress remains engrossed in its own leadership issues, not to mention a lack of clarity and vision to take the state forward.

 The Setting

The advertisement is set in the context of a Kabaddi game in which 2 teams, one adorning saffron attire and the other in blue have lined up. While the team in saffron is vibrant and confident, the other team is quarrelling over taking the team attire.

When the referee blows the whistle calling the captains of the teams to come for the toss, the captain of the team in saffron steps out confidently with his team looking at him in support while in the blue corner the players look confused and no one steps forward.

Then, when the referee calls the vice-captain to come forward as an option the members of the team in blue once again look confused and all of them move forward which leads to a full-scale scuffle between the team with each member preventing the other from moving ahead.

And away from the jostling over vice captaincy, the captain of the team in saffron jerseys is already at the toss, waiting for the game to begin. This is when we can see the BJP’s symbol with the punch line “Ekmat Gujarat, Bane BJP Sarkar” (Gujarat is unanimous, let there be a BJP Government).

As the ad depicts, from taking the uniforms till quarrelling for the vice captaincy, the team in blue attire one grand divided house. At the same time, so low is that team’s confidence that they stopped talking about the captaincy- the race was for a consolation prize vice captaincy instead!

 Leadership a Major Issue

A good leadership is something that is on the back of the mind of every voter as he or she enters the polling booth to cast a vote. In the case of Gujarat repeated surveys have shown that one of the decisive factors that put the people in favour of the BJP is the presence of a strong leadership under the inspirational guidance of Shri Narendra Modi.

On the other hand, surveys have repeatedly shown that the Congress lacks a leader to match the stature and affection in the hearts of people that Shri Modi has.

Wonderful Use of Communication Technology by BJP

Shri Narendra Modi is a firm believer in the usage of technology and the manner in which he has incorporated it in the working of the Gujarat Government is now legendary!

Taking inspiration from him the Gujarat BJP advertisements have wonderfully used communication technology to connect with people in the wake of the coming Elections.

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Prime Minister condoles passing away of former Prime Minister Dr. Manmohan Singh
December 26, 2024
India mourns the loss of one of its most distinguished leaders, Dr. Manmohan Singh Ji: PM
He served in various government positions as well, including as Finance Minister, leaving a strong imprint on our economic policy over the years: PM
As our Prime Minister, he made extensive efforts to improve people’s lives: PM

The Prime Minister, Shri Narendra Modi has condoled the passing away of former Prime Minister, Dr. Manmohan Singh. "India mourns the loss of one of its most distinguished leaders, Dr. Manmohan Singh Ji," Shri Modi stated. Prime Minister, Shri Narendra Modi remarked that Dr. Manmohan Singh rose from humble origins to become a respected economist. As our Prime Minister, Dr. Manmohan Singh made extensive efforts to improve people’s lives.

The Prime Minister posted on X:

India mourns the loss of one of its most distinguished leaders, Dr. Manmohan Singh Ji. Rising from humble origins, he rose to become a respected economist. He served in various government positions as well, including as Finance Minister, leaving a strong imprint on our economic policy over the years. His interventions in Parliament were also insightful. As our Prime Minister, he made extensive efforts to improve people’s lives.

“Dr. Manmohan Singh Ji and I interacted regularly when he was PM and I was the CM of Gujarat. We would have extensive deliberations on various subjects relating to governance. His wisdom and humility were always visible.

In this hour of grief, my thoughts are with the family of Dr. Manmohan Singh Ji, his friends and countless admirers. Om Shanti."